The exhibition was separated into two parts, each focusing on one book. We designed 8 exhibition posters, which can be bought as a gift at the exhibition.
The name Sunrise comes from the cover colour of the two books — Blue and Orange. The dividing lines on the gradient were intended to imply the idea of the two books.
The different tones of gradient depict the colours of the sunrise, echoing the stories in the two books. Readers were able to engage with the authors at the pop-up and take home the exhibition poster, which also can be used as wrapping paper for the books.
The different tones of gradient depict the colours of the sunrise, echoing the stories in the two books. Readers were able to engage with the authors at the pop-up and take home the exhibition poster, which also can be used as wrapping paper for the books.
The typeface Whyte was chosen for its smooth and sharp angle on the letters. The sans serif typeface provided a fine and clean finish without taking over the focus on the gradient colours. It also enhances the elegant and poetic atmosphere, which perfectly suits the identity.
Publisher
Location
Hong Kong
2022
Deliverables
Creative & Art Direction, Packaging