We aim to blend the essence of our clients’ business nature as a professional contemporary art consulting company with elements of the Chinese New Year. Our goal is to create a refined and subtly elegant atmosphere that exudes both professionalism and a touch of Eastern poetic luxury.
Typography
Incorporating vertical type-setting inspired by Chinese calligraphy. Blends the essence of traditional calligraphy with a contemporary touch.
Incorporating vertical type-setting inspired by Chinese calligraphy. Blends the essence of traditional calligraphy with a contemporary touch.
Design Elements
The iconic red color palette of the AIG brand as a primary design element. Customizing a Chinese-style brand logotype with the art of seal engraving.
The iconic red color palette of the AIG brand as a primary design element. Customizing a Chinese-style brand logotype with the art of seal engraving.
Art Gallery
Location
Hong Kong & New York
2024
Deliverables
Creative & Art Direction, Packaging